Sense: A super modular design system built from grounds up

Sense: A super modular design system built from grounds up

Jupiter - Sense

A super modular design system built from grounds up

Design system

strategy

What is Sense Design System?

The Sense Design System is like a Lego set, providing reusable UI components and clear guidelines specifically tailored for React Native apps. It ensures consistent, high-quality interfaces across Android and iOS, streamlining development and aligning digital experiences with Jupiter Money’s standards for performance, aesthetics, and usability. Sense eliminates redundant work, enabling teams to focus on innovation, collaborate efficiently, and deliver cohesive, scalable, and optimized mobile experiences.

The Sense Design System is like a Lego set, providing reusable UI components and clear guidelines specifically tailored for React Native apps. It ensures consistent, high-quality interfaces across Android and iOS, streamlining development and aligning digital experiences with Jupiter Money’s standards for performance, aesthetics, and usability. Sense eliminates redundant work, enabling teams to focus on innovation, collaborate efficiently, and deliver cohesive, scalable, and optimized mobile experiences.

My role included leading the entire project end-to-end,

working with 30 developers and 20 product designers.

4 months of duration

A brief history

Redesigns spark innovation. At Jupiter, our goal was to create India’s best-designed financial app. Transitioning from a playful planetary spaceman theme to a mature and trustworthy UI/UX required the creation of Sense, a modular and scalable design system. Sense replaced the outdated Europa, enabling seamless and reliable experiences.

Redesigns spark innovation. At Jupiter, our goal was to create India’s best-designed financial app. Transitioning from a playful planetary spaceman theme to a mature and trustworthy UI/UX required the creation of Sense, a modular and scalable design system. Sense replaced the outdated Europa, enabling seamless and reliable experiences.

Guiding Principles

Principles guided our journey toward a shared vision:

  • Prioritize Ease of Use: Ensuring accessibility and usability of styles, components, and code.

  • Align Design with Code: Maintaining consistency by closely aligning design and code libraries.

  • Conviction in Craft: Simplifying complexity and upholding high standards consistently.

Principles guided our journey toward a shared vision:

  • Prioritize Ease of Use: Ensuring accessibility and usability of styles, components, and code.

  • Align Design with Code: Maintaining consistency by closely aligning design and code libraries.

  • Conviction in Craft: Simplifying complexity and upholding high standards consistently.

Tokens

Design tokens express design decisions in a platform-agnostic manner, establishing a common language for designers and developers. Tokens are categorized broadly into universal, alias, and component levels, and can be expanded as needed. Storing tokens in a code repository improves efficiency, simplifies updates, and fosters easy collaboration between design and engineering teams.

Design tokens express design decisions in a platform-agnostic manner, establishing a common language for designers and developers. Tokens are categorized broadly into universal, alias, and component levels, and can be expanded as needed. Storing tokens in a code repository improves efficiency, simplifies updates, and fosters easy collaboration between design and engineering teams.

Components, patterns and assets

Components form the essential building blocks, ensuring consistent UI across screens, products, and platforms. They are modular, scalable, and customizable, incorporating motion when beneficial.

Standardizing common design patterns—such as FAQs, settings, empty states, success/error screens, loading screens, and validation messages—has reduced redesign effort by nearly 20%.

Asset management was optimized by centralizing repositories for consistency, smaller file sizes, and faster rendering. Icons were provided as a font within the component library, updated regularly, while other assets and illustrations were managed via Figma and Playbook.

Components form the essential building blocks, ensuring consistent UI across screens, products, and platforms. They are modular, scalable, and customizable, incorporating motion when beneficial.

Standardizing common design patterns—such as FAQs, settings, empty states, success/error screens, loading screens, and validation messages—has reduced redesign effort by nearly 20%.

Asset management was optimized by centralizing repositories for consistency, smaller file sizes, and faster rendering. Icons were provided as a font within the component library, updated regularly, while other assets and illustrations were managed via Figma and Playbook.

Documentation

A documentation covering the introduction, best practices, usage guidelines, and content standards for top components and patterns is published, with full library support planned by end of CY2025.

A documentation covering the introduction, best practices, usage guidelines, and content standards for top components and patterns is published, with full library support planned by end of CY2025.

Accessibility

Dark Mode

Initially tested with a select user group, dark mode enhanced visual accessibility for users with light sensitivity and visual impairments, despite being temporarily withdrawn for business considerations.

Validation Cues

Clear validation messages accompany color cues in form inputs to accommodate users with color blindness, particularly protanopia.

Selection Cues

Thicker borders highlight focused interactive elements, ensuring clear visibility without relying solely on color.

Dark Mode

Initially tested with a select user group, dark mode enhanced visual accessibility for users with light sensitivity and visual impairments, despite being temporarily withdrawn for business considerations.

Validation Cues

Clear validation messages accompany color cues in form inputs to accommodate users with color blindness, particularly protanopia.

Selection Cues

Thicker borders highlight focused interactive elements, ensuring clear visibility without relying solely on color.

Governance

A decentralised, hybrid model was employed to govern the various everyday aspects. This provides us with a single source of truth, local ownership, bias to adopt before invent and transparent decision making.

A decentralised, hybrid model was employed to govern the various everyday aspects. This provides us with a single source of truth, local ownership, bias to adopt before invent and transparent decision making.

Mobile Screens

Impact

Efficiency

Sense significantly boosted organizational efficiency, cutting design and development turnaround times by over 100%, resulting in an estimated 400% overall efficiency gain.

Code reduction

Redesigning just 20% of the app eliminated over 100,000 lines of code, with projections reaching 1,000,000 lines upon full implementation. This greatly enhanced performance and user experience.

Cultural Integration

Sense became deeply embedded within company culture, recognized universally as a strategic tool driving innovation and efficiency.

Efficiency

Sense significantly boosted organizational efficiency, cutting design and development turnaround times by over 100%, resulting in an estimated 400% overall efficiency gain.

Code reduction

Redesigning just 20% of the app eliminated over 100,000 lines of code, with projections reaching 1,000,000 lines upon full implementation. This greatly enhanced performance and user experience.

Cultural Integration

Sense became deeply embedded within company culture, recognized universally as a strategic tool driving innovation and efficiency.

Credits

role

Design system

Strategy

Motion design

Product design

Validation

Tools

Figma

Confluence

zeroheight

Token studio

team

Design

Dilip Merugu

Engineering

Udasi Tharani

Get in touch

Send an email at dilipmerugu@gmail.com or DM via Whatsapp and I'll get back to you asap.

All rights reserved © 2025 dilip.design

Get in touch

Send an email at dilipmerugu@gmail.com or DM via Whatsapp and I'll get back to you asap.

All rights reserved © 2025 dilip.design

Get in touch

Send an email at dilipmerugu@gmail.com or DM via Whatsapp and I'll get back to you asap.

All rights reserved © 2025 dilip.design

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